Sometimes the stars align and the heavens open to reveal a program, app or piece of software you’ve only dreamed about. Well, maybe this happens only if you’re a geek like me and things like this float your boat. But they did align. The heavens did open. And CoSchedule dropped out of the sky into my life!
Since we provide social media services to our clients, and because it’s also such a big component in my own business, I’m always trying out different programs and apps to reduce time and effort. And when I do, I usually say something about them in my weekly ezine or in a blog post. In fact, I mentioned CoSchedule in a very recent blog post, but it was right after I started using it. I was already loving it then, but now?
I’ve been using CoSchedule for a few weeks now. The more I use it the more I love it. It is quickly turning into my absolute favorite social media scheduling app for so many reasons that I simply have to dedicate an entire blog post to telling you how great it is.
One of the things that makes using CoSchedule so easy and effortless is it integrates with your WordPress blog. You can use it without WordPress just to schedule social media if you’d like, but since I always promote my blog posts across my various social media platforms multiple times, that just made things a little sweeter. You can access all of CoSchedule’s features from their website, but when you integrate your WP account, it installs the CoSchedule plugin for you so you can do all of your scheduling without ever leaving your post.
Everything you need is accessible from your dashboard … on CoSchedule’s website, or from within your WordPress account. It shows your different options on the left, as well as your notifications, your upcoming posts, your tasks, and even your top posts based on social shares.
To start a new post, social message or content, simply click on the little pencil in the top right corner of your calendar (either on the website or from within WordPress), and a new box will pop up.
Choose the type of content you want to create and the new post box will pop up …
Add the title of your blog post and hit continue … and up pops the WordPress edit menu!
You see that little Green number next to the title? Surprise!!! Bonus time … the amazing CoSchedule Headline Analyzer is built into the system. If you’ve ever used it, you’ll know why this is such a bonus. We all want effective headlines so more people open our content, and this little puppy helps you do that.CoSchedule's WP plugin lets you schedule all of your social media posts without ever leaving WP!Click To Tweet
To schedule your social media from within the post you simply scroll down to the Social Queue where you choose your social media profiles, how you want them to post (text post, graphic post or link post) and when you want them to post. You can schedule according to the tried and true template provided, or choose your own custom dates, or both. And, because I am such a geek and love geeky things, I love that the developers included a little gauge on each post to help you monitor how many times you’re sharing your post so you can get the most out of your content. Each time you schedule a new social media post to be shared the number increases and you get closer to the Green!
Rescheduling older blog posts to post on social media is just as easy. Find your blog post, scroll down to the CoSchedule area and schedule away. It’s a great way to continue to increase the reach of your evergreen posts. Or you can share older posts in a new social message the way CoSchedule shows us below.
The built-in calendar is an all-in-one calendar that houses both your content and your social media in one place. You can see all of your scheduled posts and social media content in a bird’s-eye-view. To make it even easier, it’s all drag and drop. So if you need to move things around on your calendar for better coverage or continuity, just drag and drop your post and content where you want it.
Not only does CoSchedule integrate with WordPress, but also Evernote, Google Docs, Google Analytics and all of the major social media tools like Twitter, Facebook, LinkedIn, Pinterest, Buffer, and even Google+ Pages. You can manage both your Google Docs and Evernote content, as well as convert that content into WordPress.
Last but not least … you can add your team to create an easy marketing workflow, complete with ability to add and monitor tasks!
Of course you can do all of this yourself, but as always … if you don’t have the time or simply don’t want to do it yourself. Contact us to see if how we take this off your hands.