I’m dealing with something in my personal life now that is putting a strain on my business. One of my children needs me at the moment, so I’m there. This is, thankfully, a temporary situation; but family takes priority. Always has, always will. It’s as simple as that.
Fortunately, I’m blessed to have a team working away on client projects and keeping track of things for me, so things are humming along as usual. It also helps that I’m able to modify my work schedule so I’ve got a bit more flexibility to juggle my personal and professional life. But my marketing is slipping!
The thing is, I’m starting to think I might not be super woman/super mom/super business owner after all. Shocking, I know.
Business is important but it isn’t everything…
My life has been a bit topsy turvy for the past month or so, and will likely continue to be for the next several weeks. Like many people, I’m a creature of habit, and when there’s a change in the routine, things get missed. Yesterday, I was busy tending to my family’s needs, and completely forgot my regular Monday Morning BizTip. I very rarely miss publishing a blog post or sending out a newsletter, because I know how important these things are. Sometimes, however, other issues take precedence, and guess what? That’s ok.
The world did not come to a screeching halt because my Monday BizTip didn’t go out. There will be another Monday next week. I was annoyed, yes, but life goes on.
I shared this on my personal Facebook page … this admittance of not being able to “do it all,” and guess what? The unanimous response was, “Life happens.”
And ain’t that the truth?
We all feel the same way, so why does it always feel like such a punch in the gut when we forget something like this, or simply don’t have time to do it?[clickToTweet tweet=”How do you handle business when life hits you in the face?” quote=”How do you handle business when life hits you in the face?”]
We’re whole, complete human beings, in addition to being business owners. Human beings with children, parents, friends, siblings, pets, spouses … people we love. Things that happen around our business lives, and we need to keep our priorities in check.
My family needs me more this week than my business does. It’s as simple as that.
All that being said, I am going to take some of the advice I give my clients, and start doing a few things so the next time something like this happens, my project manager will be able to take care of my marketing.
Next week, I’m going to free up an hour of my time to write a few tips to have as a backup. Then, if an issue arises, I just have to say the word and that tip can be pulled out, published, and Bob’s your uncle.
A bit of advanced planning and a backup plan here and there never hurt anyone. Having a team to back you up doesn’t either.
What happens to your business when life takes precedence? Do you have a plan in place for when life gets in the way? Or do you just let life happen?
Also published on Medium.
In business since 1991, Terry Green is the founder/CEO/President of BizEase Support Solutions, an American-based, online marketing support company comprised of a team of talented professionals from around North America. BizEase excels at providing speakers and business coaches worldwide with seamless online marketing solutions, from setting up shopping carts and editing video, to writing blog posts and managing Social Media and PR campaigns. BizEase clients (who span five continents) take great joy in allowing the BizEase team to take care of the details so they can get back to doing what they do best! Click here to get our weekly tips ezine delivered to your inbox every other Friday, with tips on plugins, apps, and tools to make you more productive today!