The practice of setting goals is not a new process. Everyone from individuals to corporations has been practicing goal setting for as long as setting goals has been a “thing,” so it’s something small businesses need to do as well!
Having a strategic marketing plan in place is essential if you want to get your message out in front of your target market and ideal client.
Welcome to June—the official start of summer in North America.
When I mention PR and Marketing, I get the typical … “What do you mean Public Relations? What’s that? Is it something I need?”
Even though the world is obsessed with podcasts and videos and social media, email marketing is still one of the most effective ways to promote your services as a professional speaker or coach.
We all want our content marketing efforts to be successful. But, in order to be successful, we need to know what our audience wants and needs.
Whether you’re doing it intentionally or not, right now, at this very moment, you’re branding yourself.
Yes the permalink says “How to Make Next Summer More Restful!,” but Summer is just around the corner, so instead of talking about how to have a more restful summer after the fact, I figured I’d get a head start and rework this post to make it applicable to this summer so you can actually go out and have some fun!
With emails, texts, social media notifications, and the general looming sense of FOMO (fear of missing out) we experience when we’re away from our phones, our workday is riddled with interruptions and our productivity takes a big hit.
I’m always talking about repurposing your content and promoting it on social media … not just once, but over and over again. The thing is, we have all this great evergreen content, so posting it on your blog once – never to be seen again, is a waste of good content.