Any successful entrepreneur who has been in business for more than a year knows that they can’t move their biz forward unless they know where they’ve been, what worked, what didn’t and what exactly needs to improve. The beginning of a new year is the perfect time to set aside some time and analyze and reflect upon your business as a whole, and determine if you’re still moving in the right direction.
What to Ponder, Analyze and Reflect:
Revisit Your Mastermind Groups: Do they benefit you? Do they feel like an obligation or a blessing? Year-end is the perfect time to review all the groups and memberships the average business person juggles and continue on with only the ones giving direct results to your business growth and mental well-being. One of the groups I deeply value is a Facebook group for Sandra Martini’s Get It Done Right program. The program and its private Facebook group is a resource I can count on.
Review the Tools That Cost Money: New apps, tools and programs are coming on the market daily, and that includes new (and better) versions of the tools you may currently be using. Not only is year-end the perfect time to review and find the money leaks in your business, but also to ask the hard questions regarding whether or not the apps and tools you are using still best support your business and are worth the cost to continue. If you’ve been paying for a service like 1Shopping Cart, AWeber or Constant Contact for months, but have yet to get around to creating your first opt-in or newsletter, it may be time to dump it or outsource the task to someone who can support you in that area.
Fire What Isn’t Working: This could pertain to processes, products or people; but the bottom line is you need to review all three and “bless and release” what isn’t working for your business. It may not be fun, but it is necessary for your continued growth.
Consider an Upgrade: Again, this could apply to processes or products. Do you have a free version of something you adore, and one that is tremendously beneficial to your business? It might be time to check into a more robust paid version and reap the benefits.
Hand over More of the Reins: Have you been insisting on continuing to do certain tasks yourself? It may seem counterproductive to hire someone to do work you could easily do yourself; but I promise you will see the difference once you commit to it. Why? Because by delegating time consuming business tasks to others you can free yourself up to do the income-generating tasks that your company needs the most. Perhaps you have had someone helping you inconsistently and only utilizing their skills sporadically. By increasing their workload and offering up more consistent work, it can automatically increase their motivation. The result is a staff person who is committed to doing their best work for you, and additional time for you to create an incredible company.