By Sandra Schrift
Successful speakers do not do all the right things all the time. They often take risks and risk bombing. But all top speakers take daily action, to move towards their goals with many adjustments. Here are ten ways to be a highly effective speaker.
- Have a passion for your subject(s). If you don’t care about your topic, who will? Make a list of five topics you love. Choose two and be willing to develop a program you are willing to stay with for at least two years.
- Be persistent in your quest to be a speaker of excellence. You must be perceived as an expert with expertise. Demonstrate this through your life experiences, research and the way you customize your material for each audience. You are only as good as your last speech!
- Have the patience to succeed. Is persistence your middle name? Don’t expect to be a success over night. Get support, mentors, a coach to help you master your presentation(s). One speaker said, “This is a hard business to make an easy living.”
Find out how to take your speaking to the next level by purchasing one of our programs. PDF handouts and twenty minutes of coaching with Sandra are included with several products. http://www.schrift.com/success_resources.htm
- Speak from your heart. Be authentic. Be vulnerable. Share your mishaps and idiosyncrasies. You won’t be perceived as real until you do this. When you are truthful, your audiences will trust what you are saying. Let your message provide hope for your audience.
- Connect quickly with your audience. You only have 30 seconds to make your connection. So pay attention to your opening remarks. Don’t use jokes they may offend people in your audience. Do use short quotations, a funny story that is relevant to your message, a question or two to get their attention quickly.
- Prepare 24/7 you don’t write speeches, you find them everywhere in hotels, from family experiences, in the supermarkets and restaurants. Retrieve them and retell them. Don’t lose out on great material because you didn’t have your note pad near you. Why not invest in a mini-tape recorder and record ideas as they occur throughout your day.
- Speak to the ways people learn; auditory, visual and kinesthetic. Know your audience so that you can offer the right mix. Research suggests 40% are visual, 40% are kinesthetic, and only 20% are auditory. If you don’t use props or visuals, you will not reach 80% of your audience. Be inclusive and find ways/tools that will speak to 100% of the people in your audience.
- Support your main points with stories most people delineate their thoughts visually. People learn best from your personal stories. They will also do a better job in retaining your message if you tell them a story. Remember when you were a kid. . .you said to your parents, tell me a story. When an adult hears your story, they are only a step away from their own story. Become a good story teller and watch your referrals and repeat business increase.
- Make it fun learning is directly proportional to the amount of fun your audience is having laughter is like internal jogging. Inject some humor along the way. The audience wants to lighten up even with serious matters. Reminder—mature adults do not take themselves too seriously.
- Have a reverence for the work you do. It is a privilege to be on the platform. And with this comes an awesome responsibility to your audience. Speaking is an art and a skill. Tap in to your creativity, your wholesomeness, your playfulness. Live/speak from the inside out.
Written by Coach Sandra Schrift – a career telecoach to emerging and experienced speakers who want to get to the next level in their profession. Visit her on the web at: http://www.schrift.com to learn more about her Speakers University teleclasses. And, be sure to sign up for her great newsletter – Monday Morning Mindfulness!” Phone: 619-688-9467 or email [email protected].
In business since 1991, Terry Green is the founder/CEO/President of BizEase Support Solutions, an American-based, online marketing support company comprised of a team of talented professionals from around North America. BizEase excels at providing speakers and business coaches worldwide with seamless online marketing solutions, from setting up ecommerce solutions, membership sites, web design and maintenance, to writing blog posts and managing Social Media and PR campaigns. BizEase clients (who span five continents) take great joy in allowing the BizEase team to take care of the details so they can get back to doing what they do best! Click here to get our weekly tips ezine delivered to your inbox every other Friday, with tips on plugins, apps, and tools to make you more productive today!