This post is a bit different from my normal blog post. I’ve decided to do a Twitter poll to get an answer to a question I’m extremely curious about, so in an effort to get the broadest reach possible, I’ve carried that poll over here to my blog.
Well you can!
And they are called Long Posts (or Pulse). Long posts are a great way to get your content out in posts that are much longer than status updates (hence the name long post), and you can add catchy titles and graphics. You can even add a few tags so people can search for content. Long posts are view-able by the public, which will give your content even farther reach.
Hello Bar …
The Hello Bar itself is just a thin horizontal strip that goes across the very top of your site. But this little “bar” can be customized with colors, fonts and other cool options.
It can also be customized to encourage opt-ins, announce upcoming events, promote giveaways or products, or even poll your readership. An article on DIYThemes shared what a great tool Hello Bar is for gaining email subscribers when paired with a strong call-to-action.
Hello Bar appears to be a non-obtrusive way to engage readers/visitors while growing your list at the same time. Anything online marketers can do these days to set themselves apart from the “pack” is all good.
Hello Bar has a couple of different purchase options. There is a souped up pay-per-click pro version with different plans based on the number of clicks per month (there is a free plan that will allow up to 25 clicks per month), as well as a solo version, for a measly one-time fee of $29. Both include stats so you can see your outcome by day, week or month. There’s also an A/B testing option that I think could be very useful. The bottom line is Hello Bar provides an option for business professionals who are marketing events or products, and works great if you’re having a quick sale because you can connect the Hello Bar notification to your payment system. Now that’s a cool option. All in all, it’s a great new way to create a “sticky” message at the top of the page of your blog or website.
With the holidays rapidly approaching and festivities on the rise, there is no better time to network. It’s the perfect time of year to start building connections that can last well into 2013 and beyond. When you consider that even one or two new connections can lead to more work and more sales, you can see it is well worth the time. We understand you are busy;but it doesn’t take long to connect and make a great impression.
Here are our best holiday networking tips:
Get busy and start signing up for holiday networking and events – There are so many fun holiday parties, events, and networking opportunities happening now and over the next two months. It’s your opportunity to have some fun and get your name and face out there. Even better are all the opportunities and events that don’t require you to leave the comfort of your own home. Online holiday parties, Twitter parties, fun blog promotions, and other fun virtual events are just a few of the ways you can connect. If you’re having trouble finding events that will provide the best value for your time, try hosting your own. Whatever you do this holiday season, make a commitment to attend as many online and offline holiday events you can. Take advantage of the Chamber’s holiday breakfast or party to connect in a more informal way with everyone you see year-round. But remember, just going there isn’t enough; you need to engage and connect, which leads us to our next tip. [Read more…]
Most of you know how much I love Skype … and how much I love Evernote. They are both in my top 3 must-have technical tools. So, when I find another cool tech tool that uses BOTH Skype and Evernote, it makes my heart beat with uncontrollable joy!
I like to record phone calls with clients and team members when discussing something that needs to be on record – whether it’s for continuity purposes, or so we can easily refer back to the recording rather than having the need to take copious notes. I pay $2.95 per month so I can call landlines in both the US and Canada via Skype; it’s just so much easier to be able to have a conversation using a headset than it is to hold a regular telephone. I was also using Pamela for Skype; which is pretty nice and easy to use. It’s $24.95 per year, but it does the trick.
However … I was looking through the different apps available for Skype and found Callnote (be still my heart!). Callnote will record your call automatically, and then, get this, ask if you want to upload the MP3 to your Evernote notebook for you. If it’s not an important call, you just say no. But if it is important, you don’t even have to remember to TELL it to record, it just does it automatically. And … to top it off, it’s free.
There is also Callnote premium, that will allow you to record Skype Video, Chat, Screen Share, and of course Voice conversations and automatically store them in your Evernote notebook. The Premium app is free for a limited time, but I haven’t tried it yet; I’m still getting over my aversion to video chats in general.
Both Pamela and Callnote can be found under tools/apps in your Skype menu. It’s not a bad idea to check the apps out now and then. You may find little gems that make your heart flutter!
Running a business today often feels like mission impossible – trying to accomplish more while facing enormous challenges along the way. It’s not easy, but in order to succeed, you need to be clear on exactly what you need to accomplish. Too many make the mistake of just doing, and not really focusing on what that truly entails. They run to the finish line, but once there, realize what is waiting for them is not necessarily what they had in mind. That’s why you need to be crystal clear on your business objectives, what needs to be done, and by whom. The key is to work with a mission in mind.
Here are some tips for accomplishing more in your business: [Read more…]