WordPress is by far the most popular self-hosted blogging platform around, with over ten million different users employing the platform as their blog and website host of choice. WordPress offers a huge range of features, including customization options, and controls. It’s no wonder the platform has achieved such immense popularity among bloggers, web developers, and serious online professionals.
Marketers are especially fond of WordPress for a wide range of reasons. WordPress is easily customizable, giving marketers the power to create text-heavy sales pages, multimedia website intros, and call-to-action service pages on a single platform. Alongside the customization is another powerful marketing aspect of WordPress: its incredible SEO benefits. Search engines love WordPress sites.
As blogging platforms go, WordPress is the reigning champion of SEO. From extended page URLs to pingback links and header tags, these four SEO strategies can help you turn your WordPress site into a powerful SEO resource.