If you needed any more reasons to master social media and utilize it in your PR campaigns, here are just a few. Recently ExactTarget was quoted as stating that 37 percent of Twitter users are more likely to purchase from a brand after becoming a follower, and 33 percent of Twitter users are more likely to recommend a brand after becoming a follower. What does that mean? Easy! It means that 1/3 more people might actually purchase from you or utilize your services if they follow you on Twitter. Now those numbers aren’t set in stone; however, it’s enough to warrant some serious decisions about Twitter. Bottom line – you need to start aggressively using it in your marketing plans. [Read more…]
In business since 1991, Terry Green is the founder/CEO/President of BizEase Support Solutions, an American-based, online marketing support company comprised of a team of talented professionals from around North America. BizEase excels at providing speakers and business coaches worldwide with seamless online marketing solutions, from setting up shopping carts and editing video, to writing blog posts and managing Social Media and PR campaigns. BizEase clients (who span five continents) take great joy in allowing the BizEase team to take care of the details so they can get back to doing what they do best! Click here to get our weekly tips ezine delivered to your inbox every Friday, with tips on plugins, apps, and tools to make you more productive today!