Content is super important when it comes to blog posts. You want to fill your blog with content that provides value and benefit to your audience. In addition to great content, you also want to make sure your post is visually appealing, and easy to read.
If you are a prolific blogger, or even a “sometime” or infrequent blogger who includes images in your posts (which you should be doing), you might find your website slowing down a bit, or see your images taking longer and longer to load. The question to ask is … are you resizing and compressing your images before you upload them to WordPress?
The more engagement and interaction we get on our Facebook business page (on any other social media platform as well), the more the algorithm Gods will react in our favor. However, coming up with ideas to help increase engagement and get your updates seen is an ongoing battle. New ideas and tactics are being presented all the time. Some are effective. Some are not. I’ve mentioned before about how asking simple questions in your posts can raise engagement and get your fans talking.
I know I can’t be the only one who gets frustrated when I have a photo of “someone” or a graphic with “something” in it, and all I want is that “someone” or “something” and not all of the background that’s also in the photo or image. It doesn’t make me very happy to have to send it off to one of my designers just to have them remove the background from an existing image. Especially when I’m in a hurry!
Every now and then I discover a new website, tool, app or something I simply cannot live without. Well … I’ve done it again, and I must tell you I am completely and totally in love!
It’s called Canva, and it has given this very uncreative person a way to express creativity in a way I never imagined. Blog post graphics, graphic quotes, graphic tweets, social media platform covers, you name it … Canva does it. Quickly. Easily. No muss, no fuss! [Read more…]
Piktochart: Infographics are an excellent way to share stats, data or tell a story within a long, thin image. Piktochart simplifies the process by offering premium templates and graphics and icons users can drag and drop into an infographic. This robust tool is not free, but still affordable at $29.00 per month. Looking for a free infographic tool? Easel.ly offers a dozen free templates to get you started.
Tagxedo: Looking for another way to add a fun, interesting and unique twist to image creation? Use Tagxedo to create a word cloud from web, social or blog content. Word clouds are not only interesting, they are a great way to present content in a new light.
Photovisi: Like the ever-popular photo editing site Picmonkey, Photovisi is another photo collage tool that’s really simple and easy to use. The benefit is that Photovisi doesn’t require users to set up an account to access this tool. Simply create the collage you desire and upload it to your computer.
A few months ago, I shared information on why including images in your social media and website was an important key point to remember. Vibrant and high-quality images can be a huge help in catching your reader’s attention and drawing them in to learn more about your offering. High quality and professional images will help your blog, website or project make a much stronger impression as well. In this past blog post I shared information on resources like PicMonkey and Pixlr, but now I am going to reveal some sources for finding high quality photos that are the foundation of these eye-catching images. [Read more…]
It’s no secret that big, vibrant images are key in social media for drawing users in and encouraging engagement. Pinterest has been the reigning image champ for a while now, but other social media platforms are scrambling to step up their image games, including Google+.
When using Google+ to promote your blog, website or services, an effective key to great images is to NOT use the little picture that pops up when you insert the URL link of the information you are looking to share. Like Facebook, when a link is inserted in an update, a little picture of your post will automatically pop up below the link. These smaller pictures suffice, but are less likely to get noticed by users as they scroll past. A larger picture affiliated with your post will not only look better, but is more likely to “hook” readers and get their attention. [Read more…]
Last week I shared why it was important and the benefits of using images in your social media. This week I’d like to share how to create those shareable images:
Pixlr: Pixlr combines image design and cool tools with photo editing and adjustment features. Pixlr now also has a Mobile Express option for both Android and Smartphone that has 600 effects, overlays, and borders to personalize any image. Pixlr and Pixlr Mobile Express are currently free.
Picmonkey is not only fun but it’s ridiculously easy to use as a way to add special effects, text, and borders to your images. PicMonkey has both a free and paid version.
Sometimes a simple quote or tip on a colored background is all it takes to make an impact. ShareAsImage has a $2.99 lifetime use cost, a variety of fonts, the option to add your “source” or URL, and the ability to easily change background colors.
Keep Calm Generator: Ever seen those “Keep Calm and Carry On” poster images? Those are actually part of a free service called Keep Calm-o-matic. In just a few simple keystrokes you can create your own “Keep Calm” poster tailor-made for your industry.
FINAL NOTE: When creating images for Facebook remember its “hip to be square.” Images that are perfectly square (300×300 or 400×400) will look best on your Facebook Wall.
Images seem to be all the rage on social media platforms these days. With Pinterest on the scene, we are seeing much more vibrant and bold pictures in our on-line viewing and reading. If you are not adding images to your Facebook updates, blog posts, and now even your Tweets, your shareable information could be getting lost in the shuffle. I’m still a little late getting out of the gate with incorporating images into my content myself, so this is more of a “do as I say, not as I do” sort of post 😉
Reasons using images enhances your social media
It Helps Break up text on a blog post. Facing a page of black-and-white text is daunting. Images can give the eye a place to rest, breaking up the flow of an otherwise monotonous page.
Lead into the text. Since your eyes will tend to land on them first, the images provide a starting point for the rest of the blog post. Good images are like flashing arrows that say, “START HERE.”
They are eye-catching and pull the reader IN: In the super-busy-noisy world of social media plain text updates can get lost in the shuffle on sites like Facebook. Images catch the reader’s eye and raise the chance of engagement by as much as 44% (Source: ROI Research) Photos and images on Facebook generate 53% more Likes than the average post. (Source: HubSpot)
Support the post content. A diagram, graphic, or other image can further illustrate your post’s content. An infographic, flow chart, or a sales funnel help to give you another way to explain the concepts you’re presenting.