We know blogging takes time and commitment. It takes time to come up with quality content and fresh ideas, and it takes commitment to post on a regular basis. And sometimes, it may even seem like one of those business chores you might be able to cut back on just a little and it wouldn’t make much difference. Why not post every other week instead of weekly; or perhaps shorten your posts a bit? No one would notice. Would they?
As a matter of fact, your readers would notice. Cutting back on your blogging even a little can have a negative effect on your results. For one, your loyal fans will get out of the habit of looking for your new articles. They have become familiar with your regular schedule, and when you start posting on a less than consistent schedule,they will be less and less aware of what you are doing, and your blog will soon drop off their radar. Also, it can definitely affect your SEO efforts. When you consistently post on your blog, the search engines will regularly crawl your site; and when you don’t, the search engines will stop crawling, which will affect your stats. Let’s break this down a little more.
Is your blogging producing results? Here’s how to tell: [Read more…]