In the ever-changing world of social media scheduling, a new site has popped up its little head and hollered, “Hey! Don’t forget about ME! “
OK, maybe it’s not-so new, and not-so-little, but it is arguably one of best new ways to automate tasks out there. Ifttt, which stands for “if this, then, that,” was created a little over a year ago and sports a tagline of; “put the internet to work for you.”
This quirky site with the crazy name was set up to allow users to create different triggers that correspond to actions. It currently works with a few dozen popular platforms/services like Facebook, Gmail, Twitter, and Craigslist. The key is ifttt’s “recipes.” You can combine tasks, then channels, then triggers. Confusing? Here’s an example:
Let’s say you like snapping pictures with your iPhone for Facebook, but you want to archive them elsewhere as well. You can create a “recipe” for your beloved pictures to funnel right to Dropbox and Facebook at the same time. Ifttt may take a little playing around with to get used to, but it can definitely benefit those of us who are time-strapped and looking to automate as much as we can.