Want to have more success in your business? Then take steps to qualify your clients and work exclusively with those that are a good fit. This can be done in many ways; one of which is adding language to your site asking specific questions that portray your ideal client.
Many make the mistake of taking on every client and doing everything requested of them. But the real professionals know it’s better to work with a select few who are the right clients and the perfect fit. When you are good at what you do, you only want to work with the best and those you know will benefit from the services you provide. By being “picky” and not being the “jack-of-all-trades,” you have the opportunity to do just that. Plus, when you specialize in select tasks, you can focus on getting the training you need to become an expert at those specific tasks so you will constantly be at top of your game. It’s truly a win/win for everyone. [Read more…]