One of the things I enjoy doing is sending cards to my LinkedIn Connections cards from time. For various reasons. If they aren’t in my database – but someone I want to connect with on a more personal level, the first thing I do is check their contact info on LinkedIn to see if they’ve included their mailing address. Sadly, many don’t. So my next step is to go to their website. Which brings me to this week’s tip …
Tomorrow I’m heading out to Lima, Ohio for the 5th Annual Social Media Week Lima conference. I’m extra excited because it’s only two hours from home (I don’t have to fly!), I finally get to meet someone I’ve known online for a few years, and it’s the perfect size event for networking! Not too large, not to small, but just right!
Networking use to intimidate the heck out of me. Especially when I’d attend an event where I didn’t know more than one or two people tops – much like this one. What do I say? what do I do? How do I act? What if they don’t like me? Those were the things that went through my head and, sometimes, prevented me from networking at all. But that was then, and this is now.
One of my team members shared a story with me. She and a friend were out for dinner the other evening at a very nice restaurant, celebrating her birthday.
It was a beautiful evening, and they were both looking forward to a wonderful meal and a nice cold beer. She said as they studied the menu, they were both torn over the same two dishes. The steak and the lobster linguine. They thought they’d like to share, but it wasn’t easy to share a plate of linguine! When it came time to order, they explained to their server that they would like to share their entrees, and asked if the chef could plate their meals in a way that could accommodate this.
I rarely post about my team and the services we provide because, well, this blog is about you and your business, not me and mine! However, something happened in my business recently that would be impossible to share if I don’t talk a bit about what we do and how we’ve perfected our communication channels so we can be as efficient as possible.
The popularity and effectiveness of video marketing continue to experience exponential growth. Video advertising is not new, and its integration into website and mobile content has become a powerful marketing strategy. Businesses of all sizes, would be wise to incorporate video in its marketing strategy. Including website, mobile, email, and social media. Take a look at the following reasons you should develop a video marketing strategy.
Do you send cards or notes to clients and prospective clients? Do you send handwritten notes and cards or do you use a system like Send Out Cards?
Don’t worry … this really IS about marketing, and I’ll get to the “did you know” part in a bit 😉
As speakers and coaches, most of you do a lot of writing. Blog posts, newsletter articles, social media posts, web copy, you name it. Each of us has our own unique way of saying things too, but … how much of what we write does our audience understand?
I took part in a 28 day blogging challenge a couple of years ago. It was a 28 day challenge because it was for the month of February. The challenge was to blog every day for 28 days. So I did. It was tough at first, but it taught me I really do like to write – which was a good thing.
Boundaries. We all have them in our personal lives with family and friends, as well as in our businesses with our clients. Or at least we should.
Boundaries keep things in order and flowing smoothly. They set the terms and conditions … the expectations between two or more parties.
Anyone who has ever read my weekly newsletter or blog posts most likely knows how much I love Skype. It IS my go-to for quick and easy communication.
If you don’t already use Skype, you might want to check it out. I use it for a multitude of reasons, on a daily basis.