by Fern Reiss, CEO, PublishingGame.com/Expertizing.com
Join Fern’s Facebook Writing and Publishing group at http://harvard.facebook.com/group.php?gid=6138914001
‘Social networking’ has become the latest buzz phrase – but what is social networking exactly, and why would you want to get involved in it? The answer is that social networks—Facebook, LinkedIn, Ryze, Bebo, MySpace, etc—are fast becoming a phenomenon worth paying attention to, and are potentially poised to usurp many of the publicity and advertising dollars formerly vested in the more traditional media. In today’s world, you become known by the talks you give and the articles you write. In tomorrow’s world, you’ll be known by your online profile. If you’re an author, independent publisher, or small business owner, the earlier you jump in and get involved, the more connected you’ll be five years from now—and the better your business will be doing.
Here’s how to get started: