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Why Isn’t My Blog Post Getting More Action?

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When someone asks me why they aren’t getting more traction from their blog posts, I ask them where they’ve promoted it. The typical answer is “I hit publish on my blog. Is there more?” And my response to that question would be … 

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Blog Rescue: 6 Essential Elements of an Epic Blog Post

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Are you feeling like your blog is invisible on the Internet? Whether you write only occasionally or are committed to regularly adding new content, there are essential elements every blog should contain.

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6 Easy Ways to Market the Content From One Blog Post

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If I’ve heard it once, I’ve heard it a thousand times: “Terry, I am not a writer. I can’t blog!”

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BizEase “Best of” Blog Posts for 2018!

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The Truth About Backlinks…the Good, the Bad and the Ugly!

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Most marketing savvy business owners know the goal is to drive people back to their website so they can wow them with their copy and get them to sign up for their free reports or opt-in giveaways, and ultimately become clients and/or buy their products.

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Do You Have A Successful Bloggers Mindset?

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I’m circling back around to some of the presentations at Social Media Week Lima 2018. It was such great info, I can’t help but share.  Mike Allton, of TheSocialMediaHat.com, and author for Social Media Examiner, spoke about The Blogger’s Mindset: How to Create 10x content 10x faster. Well obviously that got my attention! He talked about the importance of focus … narrow your niche, and don’t waste time! Poll your readers and clients to find out what they want to know about. What are their pains and fears?

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Are YOU Really In Control Of Your Content?

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Something happened a while back, after returning from a convention. Something that confirmed my conviction that business owners should never use a third party platform (no matter how good it is) as their primary blog, or in lieu of their website.

“But I don’t need my own blog,” or “I don’t want to spend the time and effort on a website when I have a perfectly acceptable alternative,” you say.

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5 Habits to Make You a More Consistent Blogger!

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Social media seems to be where most businesses focus their attention these days, yet there is still a great deal of value and benefit to blogging!

I publish a new blog post every Tuesday. I also publish a Marketing BizTip on Monday, and then an enhanced version of one of my newsletter tips on Thursday. I do so because it …

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Just How Effective IS Your Marketing Strategy?

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For those of us whose target market and ideal clients are virtual, social media marketing seems to be at the top of the marketing strategy food chain, and has become one of the top ways we market our businesses.

However, it should not be our only marketing strategy – no matter how much we think it works. To have a truly effective marketing strategy, we also need to incorporate other forms of marketing into the mix.

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If You Think Blogging Is Dead You’re Dead Wrong!

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Today’s Marketing BizTip was prompted by an article by Chris Brogan titled “Blogging Isn’t Dead!” It was a great article that addresses some of the things I’ve been spouting about for quite a while. And I really have to chuckle when I hear people saying it is dead. Why? Because if you look at their websites, they are typically the ones who don’t blog and don’t want to.

Chris pointed out that many were saying people aren’t visiting blogs anymore so, instead, you should be blogging on platforms like Medium or using Facebook notes.

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