I don’t know many people who like to cold call. Not only is it so impersonal and intrusive, but it just doesn’t work. For every 50 cold calls you make, only 2 will result in an appointment.
My good friend, Leesa Barnes, hates cold calling. She relied on cold calling to get clients for her web
development business in 1997.
Two years later and heavily in debt, Leesa gave up on self employment and got herself a full time job.
When she was laid off in 2004, Leesa decided to try self employment again. But this time, she did things a little differently.
Leesa decided to use social media to find new clients and make money. Four years later, Leesa has published a book, is a recognized expert in podcasting and has tripled her income in just 12 months – all without cold calling.
If you think Facebook, MySpace, blogs and podcasts are only used by teenagers, you’re missing out
on one of the easiest ways to find new clients. If you want to learn how to use social media as a business tool and do it right the first time, I invite you to check out a virtual event taking place in February that’s hosted by Leesa.
It’s called the Social Media Telesummit and it features 26 amazing speakers (including moi!) who will teach you how to use social media for business.
There’s no fluff at this event. Each speaker will teach you a specific tip based on their practical, in the trenches experiences.
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