In the past, Instagram has been dismissed as “another fussy photo filter.”
But in 2012 Facebook purchased Instagram, and shortly thereafter it surpassed Twitter in frequency of daily use. Suddenly, business professionals and online marketers took notice.
August 2012, Instagram (7,302,000) surpassed Twitter (6,868,000) for daily active mobile users, an 8.5-fold increase in 6 months. (Source: comScore)
What many people don’t know, however, is that Instagram allows users to take great looking pictures with their mobile devices and then post them directly to where they want; including Facebook Business Pages. This was a much welcomed bonus for many since the inability to post photos from their mobile device directly to their Facebook Business Pages (Profile-YES. Page-NO) had many users frustrated. The option to direct your Instagram images can be found within the Instagram app under “edit sharing settings.” Simply choose the Facebook option, then “post to.” This allows a dropdown to appear of all your Facebook Business Pages. Instagram is available for Android as well, and users can also share to Twitter and Tumblr.
You might want to at least consider checking out Instagram; because, let’s face it, images are becoming more and more important in our social media efforts these days.
In business since 1991, Terry Green is the founder/CEO/President of BizEase Support Solutions, an American-based, online marketing support company comprised of a team of talented professionals from around North America. BizEase excels at providing speakers and business coaches worldwide with seamless online marketing solutions, from setting up shopping carts and editing video, to writing blog posts and managing Social Media and PR campaigns. BizEase clients (who span five continents) take great joy in allowing the BizEase team to take care of the details so they can get back to doing what they do best! Click here to get our weekly tips ezine delivered to your inbox every other Friday, with tips on plugins, apps, and tools to make you more productive today!