Are you publishing your stories on Medium? Do you know what Medium is? Do you even care?
If you don’t know what Medium is, it’s one of the 4 additional content marketing platforms I use to share my blog posts so I can get more eyes on my content. I mentioned it, and provided a short description of it, and the other 3 platforms I post to in a previous blog post.
If you do know what it is though, and have been publishing manually to the platform or publishing halfheartedly because (like me) you keep forgetting about it, the Medium plugin for WordPress might be just what you’re looking for.
Instead of having to remember to go to your account and manually add your blog post, the plugin will post it automatically for you. To make it even easier, you have the option of auto-posting to the platform as a draft or a live “story.” My settings are set to post as a draft for 2 reasons:
- I want to wait 2 weeks to publish live so Google has an opportunity to index my original post.
- It gives me the opportunity to go into my draft and remove the text added by the opt-in box in my blog post, and make any necessary changes before it goes live.
Publishing as a draft does add the additional step of having to go in and hit the publish button two weeks later, but it’s on my calendar, and it takes all of 30 seconds!
You can view and change your publishing settings in the plugin settings, or right in the blog post.
My settings, as indicated above:
- I have the Cross-post set for Draft so I can edit and a publish 2 weeks after the original post.
- The License settings are set to All rights reserved.
- Cross-link posts – when set to yes, will put a link to your Medium post at the bottom of your blog post, and a link back to the original post on your website at the bottom of your Medium post.
- I’ve got it set to notify my Medium followers.
- I don’t have any publications in Medium, so that’s set to none.
Once you hit “Publish,” your blog post will be auto-posted to Medium. Then the box with the settings is replaced by the one below. If you click on the link to view your post it will take you directly to that post on Medium. If you’ve posted as a draft like I do, you can use this link to go to the post, make any edits your want and hit publish. One other thing I’ve noticed, however, is if you schedule your blog post ahead of time – like many of us do – you may have to go in and hit the “update” button in WordPress to send it on its way to Medium. It doesn’t always happen, but occasionally it does.
You can go back and post previous blog posts to Medium simply by going to the post and clicking on “update.” Note that once your post is published to Medium (draft or live), any further edits to the entry will not be reflected, so if you want to make any additional changes, you’ll have to go in and do it manually.
You can find me on Medium here.
Getting our content out in front of more eyes is crucial if we want to be visible. Content marketing doesn’t need to be difficult. Publishing on Medium is just one more way to get your content in front of an additional market – so why not make it a simple process!
You never know where you’ll find your next raving fan or client!
As always, if you need help installing and setting up the plugin, just let us know. We’re here to help!
Also published on Medium.
In business since 1991, Terry Green is the founder/CEO/President of BizEase Support Solutions, an American-based, online marketing support company comprised of a team of talented professionals from around North America. BizEase excels at providing speakers and business coaches worldwide with seamless online marketing solutions, from setting up shopping carts and editing video, to writing blog posts and managing Social Media and PR campaigns. BizEase clients (who span five continents) take great joy in allowing the BizEase team to take care of the details so they can get back to doing what they do best! Click here to get our weekly tips ezine delivered to your inbox every other Friday, with tips on plugins, apps, and tools to make you more productive today!