SumAll: We live in an analytics driven world, yes? Love ‘em or hate ‘em, analytics give business owners and marketers the data they need to improve their social media engagement, define marketing decisions and tie ROI to their bottom line. Wouldn’t it be nice to have a one-stop-shop that connects all our social media activity and offers an “at-a-glance” daily snapshot? SumAll is a pretty handy tool for numbers and charts across the platforms.
Find out if you’re keeping your Facebook Fans engaged, which of your You Tube videos have the potential to go viral, if your blog posts are getting talked about, and which posts in G+ had the most impact. Sumall offers across the board analytics for all of the above, along with additional options like Shopify, Paypal, Google Ads, Tumblr, Bit.ly Basecamp, eBay, Mailchimp, Constant Contact and more. Connecting to these other accounts helps to visualize how your activity on social media affects other areas of your business and your bottom line. As you add these different data points, they’ll appear on the SumAll charting system that works to show you how the activity on one platform affects activity on another. SumAll also sends a daily digest via email to give you an indication of what’s working and what’s not with social media and beyond.
SumAll is currently in Beta and the basic account is free.
Bliss Control: Speaking of one-stop-shop, Bliss Control is perfect for managing changes with your social media account settings and is similar to the site ifttt.com. This site is simply a directory of links to manage your social media settings, and helps you easily access links to any settings page on the top social networks. Bliss Control only deals with account settings so if you need to change your social media profile pic, update a bio, change your password (or recover one) you can do so easily with Bliss Control. This tool is currently free and works on Facebook, Twitter, StumbleUpon, Pinterest, Tumblr, Foursquare, YouTube, LinkedIn, Google+, Meetup, Path, Instagram and Flickr.
CoSchedule: CoSchedule is a drag and drop editorial calendar for scheduling posts and social media messages all in one slick WordPress plugin. Use this plugin to better manage your content schedule and even eliminate one extra step by scheduling your social media messages while you write your blog post. How sweet is that? Hit publish, and automatically sets all your efforts in motion. Your team can also clearly see what and when they should write with scheduled tasks and reminders. After the free 14 day trial, CoSchedule is an affordable $10 a month.
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