There have been a lot of posts lately in my Facebook newsfeed and some of the groups I belong to, from people asking about the best scheduling tools (appointment and social media) and other online marketing tools. In light of that, today’s tip is a roundup of my three favorites. If I could only keep three of the many online marketing tools I use, these would be the three I keep. Even over Skype!
While I’m sure there are things far worse than finding out that beautiful newsletter or broadcast you worked so hard to perfect doesn’t quite meet your standards when it lands in the inbox of someone using a specific email client, it’s still very disappointing. We all want our creations to look just as good when they are opened by the recipient as they did when we hit the “publish” button to send it on its way.
You can always (and should) use the preview option, as well as send yourself a test message before sending; but just because it looks good in preview or when it lands in your Gmail account, doesn’t mean it’s going to look good for everyone else.
Several email marketing platforms have a feature that lets you take a peek to see how your newsletter or broadcast will look in a few other email clients. At least MailChimp, Constant Contact and Get Response do … and it’s typically called Inbox Preview.
In MailChimp, Inbox Preview is a paid feature and uses a token system. If you have a Forever Free account, you still have the original preview function. MailChimp Pro accounts receive 1,000 free tokens each month. Monthly Plan users receive 25 free tokens each month, but can purchase additional bundles of 25 for $3 per bundle. Your free tokens expire and then replenish at the beginning of each billing cycle. It is also a paid feature ($10 per month) in Constant Contact, but appears to be a standard feature in Get Response. [Read more…]
I really must learn not to poo-poo the value and benefit of certain things without first taking a really good look at what it does. Especially when it gives me vital information regarding what visitors are actually doing on my website.
I’m finding all kinds of cool software, tools and apps to share with you lately. A couple of them have actually been recommendations from others. Last week I told you about RecurPost, a free social media scheduling app that recycles evergreen content, recommended by one of my team members. This week’s is a very unique (and reasonably priced) CRM tool recommended by a prospective client, called Cloze. It’s the little beauty I mentioned in the Monday Marketing BizTip – on Tuesday live video I did.
I love tools and apps … technical tools and apps that is. And, this seems to be the time of year when products and services start rolling out their updates. Last week I covered a couple of updates on the social media front. This week I’ll share the latest updates on a couple of my favorite apps, Canva for Work and Beacon.
Social media and social media tools change and come and go at the drop of a hat. As much as most of us prefer consistency, it’s just NOT gonna happen. Today’s post is about a few random bits of social media updates for a couple of tools and apps. Some good, some not so good … it just depends on whether or not you use the tools and resources I’m talking about.
Many of you know I’ve been searching for the perfect to-do list app or program for quite a while now. I’ve tried quite a few of them, but nothing has rocked my boat. I need an up close in my face solution that’s in front of me all the time. You know the old saying “out of sight, out of mind?” Well that’s how it’s been with all of the previous so called “solutions” I’ve found.
I’m looking forward to traveling to Edmonton, Canada, later this week to attend the CAPS 2016 Convention (I’m in denial about what the temperature might be, so please don’t tease me). And thanks to three of my favorite business apps, I won’t need to worry about being disconnected from my business, because I’ve systematized things so all of my documents (not just the important ones) are accessible to me online.
All I need is my phone, really, and I have everything I will ever need, right at my fingertips.
Anyone who has ever read my weekly newsletter or blog posts most likely knows how much I love Skype. It IS my go-to for quick and easy communication.
If you don’t already use Skype, you might want to check it out. I use it for a multitude of reasons, on a daily basis.
Email and inbox clutter is something many business professionals struggle with on a daily basis, so I’m always interested when I see an app or program that claims to tame our email inboxes … especially when I see others commenting about how much they like a particular app or program. SaneBox is one of those programs!
Gmail initiated their new filtering system – priority email, social and promotional, but a lot of people didn’t like it, and it didn’t really help; so many of us still ended up with inboxes that look like the Wild Wild West. The idea behind SaneBox is to prioritize important emails and summarize the rest in an effort to save us from the drowning feeling we get every time we open our email inbox.