It takes a lot of work to run a business. Turns out it’s not just about the joy of doing what you love to do — coaching or speaking — the reason you went into business to begin with. There are also a lot of back end components and things you have to do to keep it running; like bookkeeping, invoicing, keeping track of all of your contacts and clients, email marketing, you name it. It takes one heck of a business system to keep everything humming along. Just thinking about all of the different pieces of software and programs and apps you need to pull it all off is enough to put any small business owner’s head in a tailspin. But then you have to learn how to use each piece, and then … what about all of the time it takes to actually implement such a business system?
There are so many eCommerce and email marketing options available today that it’s sometimes difficult to choose the one that best fits the needs of your business. Some of the bigger, more well-known solutions like Infusionsoft always hit you with the heavy sell, and try to convince you that their solution is the only one. Well maybe it is, but maybe it isn’t!
Then there are the smaller, lesser known options that take a much softer sales approach. Ones you might not even know about. So which one is best for you?