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Why You Need to Update Your Website. Like Now!

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I’ve often written about some of the signs that indicate you might be in need of a website makeover. These have included a lack of leads, no blog function, no social media links, no bells and whistles, and pages heavy with sales copy, among other things.

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5 Reasons No One Is Commenting on Your Blog

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Blogs are a great way to share your expertise and valuable content with your readers. They are also a great way to get fresh content about your business into the search engines.

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Good Blog Gone Bad – 4 Blogging Mistakes to Avoid

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Business blogs continue to be an amazing source of content for relationship building and information sharing. They are also an excellent way to drive traffic to your website, products, services or events. But even the most well-meaning blog can get off track sometimes, and the result is diminished traffic and lack of growth.

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Do You Offer More Than One Way To Consume Your Content?

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When most people think of blogging, they immediately think of the typical blog post where people tell a story, provide tips, discuss a topic or anything else – in written form. The post will usually have images and links, but the body of the post is text with a few images.

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How Not To “Assume” When You Know What You Know!

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I took part in a 28 day blogging challenge a few years ago. It was a 28 day challenge because it was for the month of February. The challenge was to blog every day for 28 days. So I did. It was tough at first, but it taught me I really did like to write – I just didn’t know it until then.

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Top 10 BizEase Blog Posts of 2019

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In my Marketing BizTip last week, I mentioned doing a post about your top 10 blog posts from the previous year was a great way to repurpose content. It’s something I’ve been doing for a few years now; and it’s always fun to look back and see what the hot topics of the year were.

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Recycle Your Content to Get More Out of Your Articles!

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We’re almost two weeks out of one of the biggest holiday seasons in the US and Canada. For some of us, business slows down considerably, so we have plenty of time to take care of those behind the scene things we do for our businesses, take time off to spend with loved ones, you name it. However, many business professionals find themselves strapped to their desks during these lulls in business, fearful of losing income or even traction with their blogs or sites.

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Skim, Scan, Scroll – What to Keep in Mind When Creating Content that Converts

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“How do I capture my reader’s attention so they either open my email newsletters or read my blog posts?”

That’s the million dollar question, isn’t it?

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Does Your Blog Need CPR? How to Revive a Dying Blog!

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Do you enjoy blogging? How challenging is it to write a brand new blog post every single week? And sometimes even more than one? Hugely challenging. Well, the writing bit isn’t really too taxing, but finding topics to post about? That’s what seems to take the greatest amount of time for most people I talk to. 

What happens when you find blogging too much of a challenge? Blogs die.

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Why Isn’t My Blog Post Getting More Action?

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When someone asks me why they aren’t getting more traction from their blog posts, I ask them where they’ve promoted it. The typical answer is “I hit publish on my blog. Is there more?” And my response to that question would be … 

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