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5 Easy Ways To Give Away Useful Content In Your Marketing

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One of the best ways to stand apart from your competitors, in my opinion, is by offering as much as you can, for free. I don’t mean your time or your product, or your services. I mean knowledge by way of free content.

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Marketing, Love It Or Hate It … Somebody Has To Do It!

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Marketing … how do I love (or hate) thee? Let me count the ways.

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How To Spread The Wealth Of Your Content!

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Did I just say wealth of your content? Yes, I did. Wealth. Your content is valuable isn’t it? If it’s not, then you might as well stop right there and go on to something else. However, if it does provide value and benefit to your audience, then yes … it’s wealth to your business!

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How to Share Your Stories Easily on Medium!

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Are you publishing your stories on Medium? Do you know what Medium is? Do you even care?

If you don’t know what Medium is, it’s one of the 4 additional content marketing platforms I use to share my blog posts so I can get more eyes on my content. I mentioned it, and provided a short description of it, and the other 3 platforms I post to in a previous blog post.

If you do know what it is though, and have been publishing manually to the platform or publishing halfheartedly because (like me) you keep forgetting about it, the Medium plugin for WordPress might be just what you’re looking for.

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Do Your Readers Know What You Want Them To Do Next?

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If not, why not?

You spend a lot of time and effort crafting the perfect article or blog post. Great. The question is, do you tell your reader what you want them to do next. Do you give them a clear call to action, or do you leave them hanging, trying to figure out what they “think”you want them to do next. 

Something I hear often, and believe to be true, is “a confused mind says no!”

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How to Write More Effective Emails That Get Results!

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Email marketing is a pretty standard tool in the marketing toolbox for businesses nowadays. Especially if you’re a speaker, coach or anyone who markets via the Internet.

I know I’ve written about email marketing a few times before, but today I’m going to dig in a little deeper with some copywriting tips that will get your readers to actually read your emails and make them more effective.

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If You Think Blogging Is Dead You’re Dead Wrong!

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Today’s Marketing BizTip was prompted by an article by Chris Brogan titled “Blogging Isn’t Dead!” It was a great article that addresses some of the things I’ve been spouting about for quite a while. And I really have to chuckle when I hear people saying it is dead. Why? Because if you look at their websites, they are typically the ones who don’t blog and don’t want to.

Chris pointed out that many were saying people aren’t visiting blogs anymore so, instead, you should be blogging on platforms like Medium or using Facebook notes.

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Do You Want To Get More Eyes On Your Content?

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If you’ve been reading my blog for any length of time, you’ll know I’m a huge believer in blogging regularly. And I know I’ve written more than one post about how important it is to not just publish your post on your blog and leave it at that. It’s all about content marketing!

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3 Easy Ways To Get Better Blogging Results!

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I’m hooked on blogging. It is still one of the best ways I know of to get your content out there in front of your target market … and keep those who are interested in your “stuff” returning to your website time after time for more. In actuality, the main goal of content marketing, is to drive people back to your website, so it makes sense to me to add blogging to the mix.

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24 Quick And Easy Ideas For Newsletter Content When You Need Help

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One of the services we provide our clients on a regular basis is email marketing. And, one of our major challenges when providing this service is related to gathering newsletter content. We often give our clients suggestions for topics and content, and have a team copywriter on hand to help whenever needed. Since we’ve become pretty darn good at coming up with newsletter content ideas on the fly, we thought it would be a great idea to share some of those ideas with you all.

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