Scott Allen, co-author of the book, The Virtual Handshake: Opening Doors and Closing Deals Online, and moderator of the The Virtual Handshake Network on Ryze, recently published a great post in his blog regarding how to use online networks to turn books by first-time authors into best sellers.
Read the entire post on The Virtual Handshake Blog to see how Scott uses the following components in his online marketing plan.
- Mainstream Media Outreach
- Influencer/Blogger Buzz Campaign
- Online Activities
- Additional Marketing Activities
I hope you find his post as helpful as I did . . . Happy Marketing!
In business since 1991, Terry Green is the founder/CEO/President of BizEase Support Solutions, an American-based, online marketing support company comprised of a team of talented professionals from around North America. BizEase excels at providing speakers and business coaches worldwide with seamless online marketing solutions, from setting up shopping carts and editing video, to writing blog posts and managing Social Media and PR campaigns. BizEase clients (who span five continents) take great joy in allowing the BizEase team to take care of the details so they can get back to doing what they do best! Click here to get our weekly tips ezine delivered to your inbox every Friday, with tips on plugins, apps, and tools to make you more productive today!